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<p align="center"><b><span style="font-size: 14pt;">OPLIN 4cast #60 -
June 19, 2007</span></b></p>
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<p>The <em><b>OPLIN 4cast</b></em> is a weekly compilation of
recent headlines, topics, and trends that could impact public
libraries. You can subscribe to it in a variety of ways, such as:</p>
<ul>
<li><strong>RSS feed</strong>. You can receive the <em>OPLIN
4cast</em> via RSS feed by subscribing to the following URL: <a
href="http://www.oplin.org/4cast/index.php/?feed=rss2">http://www.oplin.org/4cast/index.php/?feed=rss2</a>.</li>
<li><strong>Live Bookmark</strong>. If you're using the <a
href="http://www.mozilla.com/" target="_blank">Firefox</a> web
browser, you can go to the <em>4cast</em> website (<a
href="http://www.oplin.org/4cast/">http://www.oplin.org/4cast/</a>)
and click on the orange "radio wave" icon on the right side of the
address bar. In <a href="http://www.microsoft.com/windows/ie/"
target="_blank">Internet Explorer 7</a>, click on the same icon to
view or subscribe to the <em>4cast</em> RSS feed. </li>
<li><strong>E-mail</strong>. You can have the <em>OPLIN 4cast</em>
delivered via e-mail (a'la OPLINlist and OPLINtech) by subscribing to
the <em>4cast</em> mailing list at <a
href="http://mail.oplin.org/mailman/listinfo/OPLIN4cast">http://mail.oplin.org/mailman/listinfo/OPLIN4cast</a>.</li>
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<p class="style4">This week’s <em>4cast</em><b>:</b></p>
<p><span style="font-size: 14pt;">1.<strong> The Return of Gorman</strong></span></p>
<blockquote>
<p>Former ALA President <a
href="http://en.wikipedia.org/wiki/Michael_Gorman_%28librarian%29"
target="_blank">Michael Gorman</a> has courted controversy in the past
for his openly conservative stances on the library profession and what
some regard as his <a
href="http://www.scils.rutgers.edu/%7Elesk/spring06/lis553/ala-jan05.txt"
target="_blank">out-of-touch</a>, <a
href="http://www.libraryjournal.com/article/CA502009.html"
target="_blank">anti-technology</a> viewpoints. Last week, he stirred
the pot again when he wrote a series of posts on the <a
href="http://blogs.britannica.com/blog/main/" target="_blank">Brittanica
Blog</a> called "Web 2.0: The Sleep of Reason" and "The Siren Song of
the Internet."</p>
</blockquote>
<blockquote>
<ul>
<li><a href="http://blogs.britannica.com/blog/main/author/mgorman"
target="_blank">Michael Gorman</a> (Britannica Blog)</li>
<li><a
href="http://many.corante.com/archives/2007/06/13/old_revolutions_good_new_revolutions_bad_a_response_to_gorman.php"
target="_blank">Old Revolutions Good, New Revolutions Bad: A Response
to Gorman</a> (Many-to-Many)</li>
<li><a
href="http://www.jasongriffey.net/wp/2007/06/12/gorman-again/"
target="_blank">Gorman, again</a> (Pattern Recognition)</li>
<li><a
href="http://tscott.typepad.com/tsp/2007/06/still_in_the_in.html"
target="_blank">Still in the incunabula stage</a> (T. Scott) </li>
</ul>
</blockquote>
<p><span style="font-size: 14pt;">2. <strong>Creating Traffic Detours</strong></span></p>
<blockquote>
<p>Various libraries are using popular online resources like <a
href="http://en.wikipedia.org/" target="_blank">Wikipedia</a>, <a
href="http://www.facebook.com/" target="_blank">Facebook</a>, and <a
href="http://www.twitter.com/" target="_blank">Twitter</a>
to draw attention to special collections on their own websites, thereby
increasing exposure, search rankings, and most importantly, overall
usage. For examples of one modest approach, look for OPLIN's links on
the following Wikipedia pages: <a
href="http://en.wikipedia.org/wiki/Ohio" target="_blank">Ohio</a>, <a
href="http://en.wikipedia.org/wiki/Ohio_Lands" target="_blank">Ohio
Lands</a>, and <a
href="http://en.wikipedia.org/wiki/Identification_of_trees_of_the_United_States"
target="_blank">Identification of trees of the United States</a>.</p>
<ul>
<li><a href="http://www.dlib.org/dlib/may07/lally/05lally.html"
target="_blank">Using Wikipedia to Extend Digital Collections</a>
(D-Lib Magazine)</li>
<li><a href="http://freegovinfo.info/node/1220" target="_blank">UNT
Creates 400k Library Users with Wikipedia</a> (Free Government
Information) </li>
<li><a
href="http://librarianinblack.typepad.com/librarianinblack/2007/05/using_twitter_t.html"
target="_blank">Using Twitter to Pull in Web Traffic</a>
(LibrarianInBlack) </li>
<li><a
href="http://www.librarian.net/stax/2062/but-once-libraries-get-to-facebook-what-do-they-do-there/"
target="_blank">but once libraries get to facebook, what do they do
there?</a> (librarian.net) </li>
</ul>
</blockquote>
<p><span style="font-size: 14pt;">3. <strong>Misc. (Etc.) </strong></span></p>
<blockquote>
<p>David Weinberger's new book, <em><a
href="http://www.worldcat.org/oclc/122291427&referer=brief_results"
target="_blank">Everything Is Miscellaneous</a></em>,
is making a big impact in Libraryland and across the web, and the
author has been following up its release with a slew of enlightening
(and entertaining) interviews and presentations.</p>
<ul>
<li><a href="http://www.everythingismiscellaneous.com/"
target="_blank">Everything is Miscellaneous</a> (official blog)</li>
<li><a
href="http://www.boingboing.net/2007/05/30/weinberger_talks_abo.html"
target="_blank">Weinberger talks about Everything is Miscellaneous</a>
(Boing Boing) </li>
<li><a
href="http://www.librarything.com/thingology/2007/05/excellent-david-weinberger-at-google.php"
target="_blank">Excellent: David Weinberger at Google</a>
(LibraryThing)</li>
<li><a href="http://odeo.com/channel/404833/view" target="_blank">Everything
is Miscellaneous Interview Series</a> (Odeo) </li>
</ul>
</blockquote>
<p><span style="font-size: 14pt;">4.<strong> Something Wireless This
Way Comes? </strong></span></p>
<blockquote>
<p>By
February 2009, American analog television broadcasts will be a thing of
the past, replaced entirely by digital technology. At that point,
broadcasters will be forced to relinquish the 700 MHz broadcast
spectrum, which <a href="http://en.wikipedia.org/wiki/UHF"
target="_blank">UHF TV</a> currently occupies. The U.S. Senate
recently <a
href="http://commerce.senate.gov/public/index.cfm?FuseAction=Hearings.Hearing&Hearing_ID=1874"
target="_blank">held a hearing</a>
to explore how the FCC should reassign this spectrum; some parties want
it to become a new pipeline for broadband wireless Internet. </p>
<ul>
<li><a
href="http://www.wired.com/techbiz/media/news/2007/05/uhf_spectrum"
target="_blank">It's Silicon Valley vs. Telcos in Battle for Wireless
Spectrum</a> (Wired)</li>
<li><a
href="http://www.nytimes.com/2007/05/22/technology/22google.html?ex=1182398400&en=1a0cb4a6ba796436&ei=5070"
target="_blank">Google Proposes Innovation in Radio Spectrum Auction</a>
(New York Times)</li>
<li><a
href="http://www.savetheinternet.com/blog/2007/06/04/a-quarter-million-americans-flood-the-fcc-with-comments/"
target="_blank">A Quarter-Million Americans Flood the FCC with Comments</a>
(Save the Internet Blog)<br>
</li>
<li><a
href="http://arstechnica.com/news.ars/post/20070614-frontline-wireless-pitches-plan-to-build-third-pipe-using-700-mhz-spectrum.html"
target="_blank">Frontline Wireless pitches plan to build "third pipe"
using 700 MHz spectrum</a> (Ars Technica)</li>
</ul>
</blockquote>
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<pre class="moz-signature" cols="72">--
Joel Husenits
Managing Editor
Ohio Public Library Information Network (OPLIN)
2323 W. 5th Avenue, Suite 130
Columbus, Ohio 43204
Phone: (614) 728-5252
Fax: (614) 728-5256
E-mail: <a class="moz-txt-link-abbreviated" href="mailto:editor@oplin.org">editor@oplin.org</a>
Web: <a class="moz-txt-link-abbreviated" href="http://www.oplin.org">www.oplin.org</a></pre>
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