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<p align="center"><b><span style="font-size: 14pt;">OPLIN 4cast #64 -
July 24, 2007</span></b></p>
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<p>The <em><b>OPLIN 4cast</b></em> is a weekly compilation of
recent headlines, topics, and trends that could impact public
libraries. You can subscribe to it in a variety of ways, such as:</p>
<ul>
<li><strong>RSS feed</strong>. You can receive the <em>OPLIN
4cast</em> via RSS feed by subscribing to the following URL: <a
href="http://www.oplin.org/4cast/index.php/?feed=rss2">http://www.oplin.org/4cast/index.php/?feed=rss2</a>.</li>
<li><strong>Live Bookmark</strong>. If you're using the <a
href="http://www.mozilla.com/" target="_blank">Firefox</a> web
browser, you can go to the <em>4cast</em> website (<a
href="http://www.oplin.org/4cast/">http://www.oplin.org/4cast/</a>)
and click on the orange "radio wave" icon on the right side of the
address bar. In <a href="http://www.microsoft.com/windows/ie/"
target="_blank">Internet Explorer 7</a>, click on the same icon to
view or subscribe to the <em>4cast</em> RSS feed. </li>
<li><strong>E-mail</strong>. You can have the <em>OPLIN 4cast</em>
delivered via e-mail (a'la OPLINlist and OPLINtech) by subscribing to
the <em>4cast</em> mailing list at <a
href="http://mail.oplin.org/mailman/listinfo/OPLIN4cast">http://mail.oplin.org/mailman/listinfo/OPLIN4cast</a>.</li>
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<p class="style4">This week’s <em>4cast</em><b>:</b></p>
<p><span style="font-size: 14pt;">1. <strong>Could We Have Some
Privacy, Please?</strong></span></p>
<blockquote>
<p>Last
month, when a widely read report labeled Google as "hostile to
privacy," some of the other major search engines saw a chink in the
armor. <a href="http://ask.com" target="_blank">Ask.com</a> has just <a
href="http://news.yahoo.com/s/infoworld/20070720/tc_infoworld/90349;_ylt=Av8DW9rsV.X.8r6HdEhSOHMjtBAF"
target="_blank">unveiled a tool</a>
to allow users to easily anonymize their search records, and everyone
else is scrambling to promote and/or change their data retention
policies. </p>
<ul>
<li><a
href="http://arstechnica.com/news.ars/post/20070611-google-named-worst-privacy-offender-in-study.html"
target="_blank">Google named worst privacy offender in study</a> (Ars
Technica)</li>
<li><a
href="http://www.wired.com/politics/onlinerights/news/2007/06/googleprivacyreport"
target="_blank">Poor Privacy Grace Reflects Google's Growing Power</a>
(Wired)</li>
<li><a href="http://searchengineland.com/070723-084924.php"
target="_blank">Microsoft To Anonymize Log Data; Calls For Industry
Standards Along With Ask.com</a> (Search Engine Land) </li>
<li><a
href="http://www.techcrunch.com/2007/07/22/privacy-is-the-new-black/"
target="_blank">Privacy Is The New Black</a> (TechCrunch) </li>
</ul>
</blockquote>
<p><span style="font-size: 14pt;">2. <strong>Harry Potter Cannot Save
Everything </strong></span></p>
<blockquote>
<p>Named
after the now-concluded series of books, the "Harry Potter Effect" has
been said to permanently turn young readers from video game junkies
into voracious readers. However, a current study by the <a
href="http://www.nea.gov/" target="_blank">National Endowment for the
Arts</a> casts some doubts on this theory.</p>
<ul>
<li><a
href="http://www.nytimes.com/2007/07/11/books/11potter.html?ex=1185422400&en=c47b455386dd61f3&ei=5070"
target="_blank">Potter Has Limited Effect on Reading Habits</a> (New
York Times) </li>
<li><a
href="http://www.sfgate.com/cgi-bin/article.cgi?file=/c/a/2007/07/15/MNGN7R0Q1N1.DTL"
target="_blank">Kids reading fewer books despite Harry Potter hoopla</a>
(San Francisco Chronicle) </li>
<li><a
href="http://radar.oreilly.com/archives/2007/07/long_form_ficti.html"
target="_blank">Long Form Fiction and Mozart's Operas</a> (O'Reilly
Radar)</li>
<li><a
href="http://printisdeadblog.com/2007/07/11/the-kids-aren%e2%80%99t-all-right-despite-harry-potter-teenagers-aren%e2%80%99t-reading/"
target="_blank">The Kids Aren't All Right: Despite Harry Potter,
teenagers aren't reading</a> (Print is Dead: Books in Our Digital Age) </li>
</ul>
</blockquote>
<p><span style="font-size: 14pt;">3. <strong>Libraries, In Your
Facebook </strong></span></p>
<blockquote>
<p>So if teens aren't reading, what are they doing? More and more
(teens and adults) are flocking to <a href="http://www.facebook.com/"
target="_blank">Facebook</a>, which is now threatening <a
href="http://www.myspace.com/" target="_blank">MySpace</a> for social
networking supremecy. And with the recent <a
href="http://www.oplin.org/4cast/index.php/?p=83">rush by developers
to create Facebook applications</a>, libraries are trying to find new,
novel ways to meet their patrons on the pages of Facebook. </p>
</blockquote>
<blockquote>
<ul>
<li><a
href="http://www.librarian.net/stax/2062/but-once-libraries-get-to-facebook-what-do-they-do-there/"
target="_blank">but once librarians get to facebook, what do they do
there?</a> (librarian.net) </li>
<li><a
href="http://librarianinblack.typepad.com/librarianinblack/2007/07/facebook-applic.html"
target="_blank">Facebook application for bookies; what makes the
social web so *#@$ing awesome</a> (LibrarianInBlack) </li>
<li><a
href="http://stevelawson.name/seealso/archives/2007/07/facebook_to_library_apps_drop_dead.html"
target="_blank">Facebook to library apps: drop dead</a> (See Also...) </li>
<li><a
href="http://www.libraryman.com/blog/2007/06/20/facebook-dev-platorm-bigwig07-presentation/"
target="_blank">The New Facebook Developers Platform: Why Libraries
Care (BIGWIG Presentation)</a> (Libraryman)</li>
</ul>
</blockquote>
<p><span style="font-size: 14pt;">4. <strong>Reports of Dewey's Death
Being Greatly Exaggerated</strong></span></p>
<blockquote>
<p><em>The Wall Street Journal</em>
just published an already much-blogged about article regarding the
Perry Branch Library in Gilbert, Arizona, which is the first public
library in the country to completely ditch the <a
href="http://en.wikipedia.org/wiki/Dewey_decimal" target="_blank">Dewey
Decimal System</a> (see <a
href="http://www.oplin.org/4cast/index.php/?p=84" target="_blank">4cast
#58</a>) in favor of a more natural, bookstore-like organizational
approach.</p>
<ul>
<li><a
href="http://online.wsj.com/article/SB118340075827155554.html"
target="_blank">Discord Over Dewey</a> (Wall Street Journal Online)</li>
<li><a
href="http://tametheweb.com/2007/07/dewey_discord_in_wsj.html"
target="_blank">Dewey Discord in WSJ</a> (Tame the Web: Libraries and
Technology) </li>
<li><a
href="http://www.librarian.net/stax/2093/hello-wall-street-journal-readers/"
target="_blank">Hello Wall Street Journal readers!</a> (librarian.net)
</li>
<li><a
href="http://www.techsource.ala.org/blog/2007/07/raising-arizona.html"
target="_blank">Raising Arizona</a> (ALA TechSource) </li>
</ul>
</blockquote>
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<pre class="moz-signature" cols="72">--
Joel Husenits
Managing Editor
Ohio Public Library Information Network (OPLIN)
2323 W. 5th Avenue, Suite 130
Columbus, Ohio 43204
Phone: (614) 728-5252
Fax: (614) 728-5256
E-mail: <a class="moz-txt-link-abbreviated" href="mailto:editor@oplin.org">editor@oplin.org</a>
Web: <a class="moz-txt-link-abbreviated" href="http://www.oplin.org">www.oplin.org</a></pre>
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