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<p align="center"><b><span style="font-size: 14pt;">OPLIN 4cast #73 -
September 25, 2007</span></b></p>
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<p>The <em><b>OPLIN 4cast</b></em> is a weekly compilation of
recent headlines, topics, and trends that could impact public
libraries. You can subscribe to it in a variety of ways, such as:</p>
<ul>
<li><strong>RSS feed</strong>. You can receive the <em>OPLIN
4cast</em> via RSS feed by subscribing to the following URL: <a
href="http://www.oplin.org/4cast/index.php/?feed=rss2">http://www.oplin.org/4cast/index.php/?feed=rss2</a>.</li>
<li><strong>Live Bookmark</strong>. If you're using the <a
href="http://www.mozilla.com/" target="_blank">Firefox</a> web
browser, you can go to the <em>4cast</em> website (<a
href="http://www.oplin.org/4cast/">http://www.oplin.org/4cast/</a>)
and click on the orange "radio wave" icon on the right side of the
address bar. In <a href="http://www.microsoft.com/windows/ie/"
target="_blank">Internet Explorer 7</a>, click on the same icon to
view or subscribe to the <em>4cast</em> RSS feed. </li>
<li><strong>E-mail</strong>. You can have the <em>OPLIN 4cast</em>
delivered via e-mail (a'la OPLINlist and OPLINtech) by subscribing to
the <em>4cast</em> mailing list at <a
href="http://mail.oplin.org/mailman/listinfo/OPLIN4cast">http://mail.oplin.org/mailman/listinfo/OPLIN4cast</a>.</li>
</ul>
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<p class="style4">This week’s <em>4cast</em><b>:</b></p>
<p><span style="font-size: 14pt;">1.<strong> Let's Meet Somewhere Else</strong></span></p>
<blockquote>
<p>Karen Coombs (<a href="http://www.librarywebchic.net/"
target="_blank">Library Web Chic</a>)
ponders whether the time, effort, and resources devoted to the
aesthetics and endless details of her library's website redesign would
be better spent figuring out how to make the library's data and content
more usable in places other than the website. You know, where people
actually go.</p>
<ul>
<li><a
href="http://www.librarywebchic.net/wordpress/2007/09/16/the-future-of-web-services-isnt-the-library-website/"
target="_blank">The future of Web Services isn't the Library website</a>
(Library Web Chic)</li>
<li><a
href="http://librarianinblack.typepad.com/librarianinblack/2007/09/library-website.html"
target="_blank">"Library Website" does not equal "Library Web Presence"</a>
(LibrarianInBlack) </li>
<li><a
href="http://www.librarian.net/stax/2149/web-services-doesnt-mean-just-getting-a-better-website/"
target="_blank">"web services" doesn't mean just getting a better
website</a> (librarian.net)</li>
<li><a
href="http://ericschnell.blogspot.com/2007/09/future-of-libraries-is-in-web-services.html"
target="_blank">The Future of Libraries is in Web Services</a> & <a
href="http://ericschnell.blogspot.com/2007/09/im-tired-of-hearing-this-from-library.html"
target="_blank">I'm Tired of Hearing This From Library System Vendors</a>
(The Medium is the Message) </li>
</ul>
</blockquote>
<p><span style="font-size: 14pt;">2.<strong> Hopin' for Open </strong></span></p>
<blockquote>
<p>More and more libraries are interested in <a
href="http://en.wikipedia.org/wiki/Open_source" target="_blank">open
source</a> software and solutions, but without the technical expertise
on staff, the prospect becomes daunting. Where to begin?</p>
<ul>
<li><a
href="http://librarianinblack.typepad.com/librarianinblack/2007/09/open-source-sof.html"
target="_blank">Open Source Software</a> (LibrarianInBlack)</li>
<li><a
href="http://www.degreetutor.com/library/managing-expenses/open-source-library"
target="_blank">How Open Source Can Improve Our Library</a>
(DegreeTutor) </li>
<li><a
href="http://www.techsource.ala.org/ltr/open-source-software-for-libraries.html"
target="_blank">Open-Source Software for Libraries</a> & <a
href="http://www.techsource.ala.org/blog/2007/08/enterprise-open-source.html"
target="_blank">Enterprise Open Source</a> (ALA TechSource)</li>
<li><a href="http://glengage.com/2007/09/23/kill-the-kitten/"
target="_blank">Kill the Kitten</a> (Glengage)</li>
</ul>
</blockquote>
<p><span style="font-size: 14pt;">3.<strong> Honk if You Love the
Mudflap Girl</strong></span></p>
<blockquote>
<p>So how do you know if your <a
href="http://www.wyominglibraries.org/campaign.html" target="_blank">statewide
library marketing campaign</a> is making an impact? Level of kerfuffle
in the bibliogosphere is one measure. </p>
<ul>
<li><a
href="http://theshiftedlibrarian.com/archives/2007/09/19/the-mudflap-flap.html"
target="_blank">The Mudflap Flap</a> (The Shifted Librarian)</li>
<li><a
href="http://www.davidleeking.com/2007/09/20/i-dont-get-it-or-the-wonders-of-mudflap-babe/"
target="_blank">I Don't Get It, or The Wonders of Mudflap Babe</a>
(David Lee King)</li>
<li><a
href="http://freerangelibrarian.com/2007/09/22/how-many-flaps-does-a-mudflap-flap/"
target="_blank">How many flaps does a mudflap flap?</a> (Free Range
Librarian)</li>
<li><a
href="http://annoyedlibrarian.blogspot.com/2007/09/wyoming-gets-it-right.html"
target="_blank">Wyoming Gets It Right</a> (Annoyed Librarian)</li>
</ul>
</blockquote>
<p><span style="font-size: 14pt;">4.<strong> No Talk, Just Type </strong></span></p>
<blockquote>
<p>According
to a recent survey, American adults are willing to sacrifice the time
they would otherwise spend with friends, loved ones, or a newspaper in
order to spend it online. Younger folks tend to see less of a
distinction between being online and offline.</p>
<ul>
<li><a
href="http://www.reuters.com/article/internetNews/idUSKUA00315920070920"
target="_blank">Americans giving up friends, sex for Web life</a>
(Reuters)</li>
<li><a
href="http://arstechnica.com/news.ars/post/20070920-not-tonight-honey-im-on-the-internet.html"
target="_blank">"Not tonight, honey, I'm on the Internet"</a> (Ars
Technica)</li>
<li><a
href="http://blogs.suntimes.com/scanners/2007/09/web_friends_sex.html"
target="_blank">Web > Friends, sex</a> (jim emerson's scanners) </li>
<li><a
href="http://commentisfree.guardian.co.uk/take_two/2007/08/andrew_keen_v_emily_bell.html"
target="_blank">Is today's internet killing our culture?</a> (comment
is free...) </li>
</ul>
</blockquote>
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<pre class="moz-signature" cols="72">--
Joel Husenits
Managing Editor
Ohio Public Library Information Network (OPLIN)
2323 W. 5th Avenue, Suite 130
Columbus, Ohio 43204
Phone: (614) 728-5252
Fax: (614) 728-5256
E-mail: <a class="moz-txt-link-abbreviated" href="mailto:editor@oplin.org">editor@oplin.org</a>
Web: <a class="moz-txt-link-abbreviated" href="http://www.oplin.org">www.oplin.org</a></pre>
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