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<p style="text-align: center;" align="center"><b><span
style="font-size: 14pt;">OPLIN
4Cast #104: <br>
End of MS Book Search, Broadband,<span style=""> </span>2.0,
Land Lines<br>
</span>May 28, 2008</b><b><span style="font-size: 14pt;"><o:p></o:p></span></b></p>
<p><b>1. <span style=""> </span>End of MS Book Search</b><br>
It's all up to Google now...or is it?<o:p></o:p></p>
<ul type="disc">
<li class="MsoNormal" style=""><a
href="http://arstechnica.com/news.ars/post/20080526-why-killing-live-book-search-is-the-right-thing-for-ms.html"
mce_href="http://arstechnica.com/news.ars/post/20080526-why-killing-live-book-search-is-the-right-thing-for-ms.html">Why
killing Live Book Search is good for the future of books</a> (Ars
Technica)<o:p></o:p></li>
<li class="MsoNormal" style=""><a
href="http://www.resourceshelf.com/2007/11/28/universal-digital-library-offers-15-million-works-and-counting/"
mce_href="http://www.resourceshelf.com/2007/11/28/universal-digital-library-offers-15-million-works-and-counting/">Universal
Digital Library: Offers 1.5 million works and counting</a> (Resource
Shelf)<o:p></o:p></li>
<li class="MsoNormal" style=""><a
href="http://searchengineland.com/080523-112101.php"
mce_href="http://searchengineland.com/080523-112101.php">Microsoft
Burns Book Search - Lacks "High Consumer Intent"</a> (<st1:place
w:st="on"><st1:PlaceName w:st="on">Search</st1:PlaceName> <st1:PlaceName
w:st="on">Engine</st1:PlaceName> <st1:PlaceType w:st="on">Land</st1:PlaceType></st1:place>)<o:p></o:p></li>
<li class="MsoNormal" style=""><a
href="http://mashable.com/2008/05/23/microsoft-dumps-book-searc/"
mce_href="http://mashable.com/2008/05/23/microsoft-dumps-book-searc/">Microsoft
Dumps Book Search: Giving Way to Google?</a> (Mashable)<o:p></o:p></li>
</ul>
<p><b>2. <span style=""> </span>Keeping us connected</b><br>
The <a
href="http://arstechnica.com/news.ars/post/20080521-cold-dark-countries-whipping-us-in-broadband-usage.html">US
is ranked #15</a> in worldwide broadband usage. What will it take to
get
everyone online from wherever they are? Free Broadband? Better wireless?<o:p></o:p></p>
<ul type="disc">
<li class="MsoNormal" style=""><a
href="http://arstechnica.com/news.ars/post/20080526-fcc-wants-free-broadband-service-plus-content-filtering.html"
mce_href="http://arstechnica.com/news.ars/post/20080526-fcc-wants-free-broadband-service-plus-content-filtering.html">FCC
wants free broadband service, plus content filtering</a> (Ars Technica)<o:p></o:p></li>
<li class="MsoNormal" style=""><a
href="http://www.docuticker.com/?p=20902"
mce_href="http://www.docuticker.com/?p=20902">State Efforts to Expand
Broadband Access</a> (Docuticker)<o:p></o:p></li>
<li class="MsoNormal" style=""><a
href="http://www.lisnews.org/node/30216"
mce_href="http://www.lisnews.org/node/30216">W3C Launches Group to
Help Bridge the Digital Divide</a> (LIS News)<o:p></o:p></li>
<li class="MsoNormal" style=""><a
href="http://news.wired.com/dynamic/stories/N/NEXT_GENERATION_INTERNET?SITE=WIRE&SECTION=HOME&TEMPLATE=DEFAULT&CTIME=2008-05-22-15-14-06"
mce_href="http://news.wired.com/dynamic/stories/N/NEXT_GENERATION_INTERNET?SITE=WIRE&SECTION=HOME&TEMPLATE=DEFAULT&CTIME=2008-05-22-15-14-06">Access
to next-gen Internet may be uneven </a>(Wired)<o:p></o:p></li>
</ul>
<p><b>3. <span style=""> </span>2.0 is good for what?</b><br>
Keeping us connected. At least that's what these articles indicate.
Apparently,
we are all more interactive now. We talk about the latest TV episodes
on
Twitter, have MySpace themes that plaster our opinions of movies and
music, and
blog about what's happening around us. Web 2.0 is one big water cooler.<o:p></o:p></p>
<ul type="disc">
<li class="MsoNormal" style=""><a
href="http://blogs.guardian.co.uk/books/2008/05/have_blogs_been_good_for_books.html"
mce_href="http://blogs.guardian.co.uk/books/2008/05/have_blogs_been_good_for_books.html">Have
blogs been good for books?</a> (Books, the blog)<o:p></o:p></li>
<li class="MsoNormal" style=""><a
href="http://arstechnica.com/news.ars/post/20080526-the-interactive-webs-other-big-benefit-it-boosts-pr.html"
mce_href="http://arstechnica.com/news.ars/post/20080526-the-interactive-webs-other-big-benefit-it-boosts-pr.html">The
interactive web's other big benefit: it boosts PR </a>(Ars Technica)<o:p></o:p></li>
<li class="MsoNormal" style=""><a
href="http://stevenpoole.net/blog/fugitive-pieces/"
mce_href="http://stevenpoole.net/blog/fugitive-pieces/">Blogs vs
books, from a writer’s point of view</a> (Steven Poole)<o:p></o:p></li>
<li class="MsoNormal" style=""><a
href="http://www.smartmobs.com/2008/05/26/twitter-helps-tv-viewing-become-social/"
mce_href="http://www.smartmobs.com/2008/05/26/twitter-helps-tv-viewing-become-social/">Twitter
helps TV viewing become social</a> (Smart Mobs)<o:p></o:p></li>
</ul>
<p><b>4. <span style=""> </span>R.I.P. land lines<br>
</b><a
href="http://www.news.com.au/dailytelegraph/story/0,22049,23755088-5001028,00.html"
mce_href="http://www.news.com.au/dailytelegraph/story/0,22049,23755088-5001028,00.html">Half
of world's population has a mobile device.</a> It's important to know
how to
reach your users, and land lines are a dying breed. Is your web site
mobile?
Are you sending blog, Twitter and MySpace updates regularly?<o:p></o:p></p>
<ul type="disc">
<li class="MsoNormal" style=""><a
href="http://www.smartmobs.com/2007/12/19/americans-spent-more-money-on-cell-phone-than-land-lines-in-2007/"
mce_href="http://www.smartmobs.com/2007/12/19/americans-spent-more-money-on-cell-phone-than-land-lines-in-2007/">Americans
spent more money on cell phones than land lines in 2007</a> (Smart Mobs)<o:p></o:p></li>
<li class="MsoNormal" style=""><a
href="http://www.cnn.com/2008/TECH/05/14/cell.phones.ap/index.html"
mce_href="http://www.cnn.com/2008/TECH/05/14/cell.phones.ap/index.html">Landlines
go dead as more users rely on cell phones</a> (CNN)<o:p></o:p></li>
<li class="MsoNormal" style=""><a
href="http://www.opera.com/mobile_report/"
mce_href="http://www.opera.com/mobile_report/">State of the Mobile
Web: First Quarter, 2008</a> (Opera)<o:p></o:p></li>
<li class="MsoNormal" style=""><a
href="http://gigaom.com/2008/05/27/go-mobile-young-millennials-go-mobile/"
mce_href="http://gigaom.com/2008/05/27/go-mobile-young-millennials-go-mobile/">Go
Mobile Young Millennials, Go Mobile</a> (Gigaom)</li>
</ul>
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<p class="MsoNormal"><o:p> </o:p>-- <br>
</p>
<pre><span style="font-family: "Times New Roman";">Bobbi Galvin
OPLIN Support Center
P: 614.728.5251 | F: 614.728.5256
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<p class="MsoNormal" style="margin-left: 0.25in;"><o:p> </o:p></p>
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