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<p class="MsoNormal" style="text-align: center;" align="center"><b
style="">OPLIN 4Cast#130 <br>
OPLIN 4Cast #130 : SEO, Company Buzz, <st1:City w:st="on"><st1:place
w:st="on">Reading</st1:place></st1:City>
on your iPhone, Twitter<br>
</b><span style="font-size: 10pt;">March 4, 2009<o:p></o:p></span></p>
<h1 style="text-align: center;" align="center"><span class="grame"><i><span
style="font-size: 12pt;">4casting technologies that could have an
impact on
public libraries.</span></i></span><i><span style="font-size: 12pt;"><br>
Published every 4tnight!<o:p></o:p></span></i></h1>
<p>1. <a href="http://en.wikipedia.org/wiki/Search_engine_optimization"
target="_blank"
mce_href="http://en.wikipedia.org/wiki/Search_engine_optimization">Search
Engine Optimization</a> (SEO), makes your web site search engine
friendly. Here are some SEO themed web sites that talk about how you
can
make your library website more prominent in search results.<o:p></o:p></p>
<ul type="disc">
<li class="MsoNormal" style=""><a
href="http://www.searchenginejournal.com/" target="_blank"
mce_href="http://www.searchenginejournal.com/">Search Engine Journal</a><o:p></o:p></li>
<li class="MsoNormal" style=""><a
href="http://www.seodesignsolutions.com/blog/" target="_blank"
mce_href="http://www.seodesignsolutions.com/blog/">SEO Design
Solutions </a><o:p></o:p></li>
<li class="MsoNormal" style=""><a href="http://www.seosmarty.com/"
target="_blank" mce_href="http://www.seosmarty.com/">SEO Smarty</a><o:p></o:p></li>
<li class="MsoNormal" style=""><a href="http://searchenginewatch.com/"
target="_blank" mce_href="http://searchenginewatch.com/">Search Engine
Watch </a><o:p></o:p></li>
</ul>
<p>2. After a rocky start, Company Buzz now lets members of LinkedIn
see what
Twitter members are saying about their companies.<o:p></o:p></p>
<ul type="disc">
<li class="MsoNormal" style=""><a
href="http://www.linkedin.com/opensocialInstallation/preview?_ch_panel_id=1&_applicationId=1000&trk=ha_buzz"
target="_blank"
mce_href="http://www.linkedin.com/opensocialInstallation/preview?_ch_panel_id=1&_applicationId=1000&trk=ha_buzz">Company
Buzz </a><o:p></o:p></li>
<li class="MsoNormal" style=""><a
href="http://www.searchenginejournal.com/linkedin-twitter-company-buzz/8959/"
target="_blank"
mce_href="http://www.searchenginejournal.com/linkedin-twitter-company-buzz/8959/">Linkedin
Teams Up with Twitter Through Company Buzz </a><o:p></o:p></li>
<li class="MsoNormal" style=""><a
href="http://socialtnt.com/2008/10/29/review-new-linkedin-application-tracks-company-buzz-on-twitter/"
target="_blank"
mce_href="http://socialtnt.com/2008/10/29/review-new-linkedin-application-tracks-company-buzz-on-twitter/">Company
Buzz: New LinkedIn Application Tracks Twitter </a><o:p></o:p></li>
<li class="MsoNormal" style=""><a
href="http://www.techcrunch.com/2008/10/28/linkedin-means-business-with-new-application-platform/"
target="_blank"
mce_href="http://www.techcrunch.com/2008/10/28/linkedin-means-business-with-new-application-platform/">LinkedIn
Means Business With New Application Platform </a><o:p></o:p></li>
</ul>
<p>3. Talking, texting, jammin’ and now READING on your iPhone<o:p></o:p></p>
<ul type="disc">
<li class="MsoNormal" style=""><a
href="http://blogs.zdnet.com/cell-phones/?p=829" target="_blank"
mce_href="http://blogs.zdnet.com/cell-phones/?p=829">Hands-on image
gallery and video of the Amazon iPhone Kindle software</a><o:p></o:p></li>
<li class="MsoNormal" style=""><a
href="http://online.wsj.com/article/SB123613213822225225.html"
target="_blank"
mce_href="http://online.wsj.com/article/SB123613213822225225.html">Amazon
Extends Book Sales Beyond Its Kindle to iPhone</a> <o:p></o:p></li>
<li class="MsoNormal" style=""><a
href="http://radar.oreilly.com/2009/03/books-is-the-fastest-growing-category-in-the-itunes-app-store.html"
target="_blank"
mce_href="http://radar.oreilly.com/2009/03/books-is-the-fastest-growing-category-in-the-itunes-app-store.html">The
Fastest-Growing Category in the iTunes App Store: Books </a><o:p></o:p></li>
<li class="MsoNormal" style=""><a
href="http://www.techcrunch.com/2009/02/09/goodrec-launches-its-mobile-friendly-online-review-site-to-the-public/"
target="_blank"
mce_href="http://www.techcrunch.com/2009/02/09/goodrec-launches-its-mobile-friendly-online-review-site-to-the-public/">Goodrec
Launches Its Mobile-Friendly Online Review Site To The Public </a><o:p></o:p></li>
</ul>
<p>4. Fun with Twitter<o:p></o:p></p>
<ul type="disc">
<li class="MsoNormal" style=""><a
href="http://yvoschaap.com/twitterthoughts/?map=1" target="_blank"
mce_href="http://yvoschaap.com/twitterthoughts/?map=1">TwitterThoughts</a>
Tells where and what people are tweeting<o:p></o:p></li>
<li class="MsoNormal" style=""><a href="http://www.tweetmeme.com/"
target="_blank" mce_href="http://www.tweetmeme.com/">Tweetmeme </a>-
popular links on Twitter<o:p></o:p></li>
<li class="MsoNormal" style=""><a
href="http://mt-hacks.com/20090302-realtime-twitter-search-results-on-google.html"
target="_blank"
mce_href="http://mt-hacks.com/20090302-realtime-twitter-search-results-on-google.html">Realtime
Twitter Search Results on Google</a><o:p></o:p></li>
<li class="MsoNormal" style=""><a
href="http://www.smashingmagazine.com/2009/03/04/15-useful-twitter-plugins-and-hacks-for-wordpress/"
target="_blank"
mce_href="http://www.smashingmagazine.com/2009/03/04/15-useful-twitter-plugins-and-hacks-for-wordpress/">15
Useful Twitter Hacks and Plug-Ins For WordPress</a><o:p></o:p></li>
</ul>
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<p>The <em><b>OPLIN 4cast</b></em> is a weekly compilation of
recent headlines, topics, and trends that could impact public
libraries. You can subscribe to it in a variety of ways, such as:</p>
<ul type="disc">
<li class="MsoNormal" style=""><strong>RSS feed</strong>. You
can receive the <em>OPLIN 4cast</em> via RSS feed by subscribing to
the following URL: <a
href="http://www.oplin.org/4cast/index.php/?feed=rss2" target="_blank">http://www.oplin.org/4cast/index.php/?feed=rss2</a>.</li>
<li class="MsoNormal" style=""><strong>Live Bookmark</strong>.
If you're using the <a href="http://www.mozilla.com/" target="_blank">Firefox</a>
web browser, you can go to the <em>4cast</em> website (<a
href="http://www.oplin.org/4cast/" target="_blank">http://www.oplin.org/4cast/</a>)
and click on the orange "radio wave" icon on the right side of the
address bar. In <a href="http://www.microsoft.com/windows/ie/"
target="_blank">Internet Explorer 7</a>, click on the same icon to
view or subscribe to the <em>4cast</em> RSS feed. </li>
<li class="MsoNormal" style=""><strong>E-mail</strong>. You can
have the <em>OPLIN 4cast</em> delivered via e-mail (a'la OPLINlist and
OPLINtech) by subscribing to the <em>4cast</em> mailing list at <a
href="http://mail.oplin.org/mailman/listinfo/OPLIN4cast"
target="_blank">http://mail.oplin.org/mailman/listinfo/OPLIN4cast</a>.</li>
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<pre>--
Bobbi Galvin
OPLIN Customer Relations & Support
P: 1-888-966-7546
<a class="moz-txt-link-abbreviated" href="http://www.oplin.org">www.oplin.org</a><span style="font-family: "Times New Roman";"><o:p></o:p></span></pre>
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