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                    <p><!-- Make sure you modify the 4Cast title in this section -->
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                        4Cast #192: Is the Web Dead?</span><br>
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                        font-family: arial;">August
                        25th, 2010</span></p>
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                    <p style="text-align: justify;"><a
href="http://www.oplin.org/4cast/wp-content/uploads/2010/08/tombstone.gif"><img
                          class="alignleft size-thumbnail wp-image-1327"
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                          src="cid:part2.01090904.04040806@oplin.org"
                          alt="tombstone" height="75" width="75"></a><span
                        style="font-size: 16px; font-family: arial;
                        line-height: 110%;">Last
                        week, Wired magazine ran a pair of articles by
                        Chris Anderson (who
                        wrote <em>The Long Tail</em>) and well-known
                        journalist Michael Wolff
                        under the heading "The Web Is Dead: Long Live
                        the Internet."
                        Predictably, this provoked a lot of response
                        from technology
                        journalists. Why does it matter to libraries?
                        Well, it might be
                        something to consider as you decided whether to
                        devote precious
                        resources to a "killer" library website as
                        opposed to a "killer"
                        library app. </span></p>
                    <div> </div>
                    <ul style="text-align: left;">
                      <li style="text-align: justify; font-size: 16px;
                        font-family: arial; line-height: 110%;">Dead.
                        <a
                          href="http://www.wired.com/magazine/2010/08/ff_webrip/all/1">Blame
                          us</a>.
                        (Wired/Chris Anderson) "Over the past few years,
                        one of the most
                        important shifts in the digital world has been
                        the move from the
                        wide-open Web to semiclosed platforms that use
                        the Internet for
                        transport but not the browser for display. It's
                        driven primarily by the
                        rise of the iPhone model of mobile computing,
                        and it's a world Google
                        can't crawl, one where HTML doesn't rule."</li>
                      <li style="text-align: justify; font-size: 16px;
                        font-family: arial; line-height: 110%;"><a
href="http://www.cisco.com/en/US/solutions/collateral/ns341/ns525/ns537/ns705/ns827/white_paper_c11-481360_ns827_Networking_Solutions_White_Paper.html">Data</a>.
                        (Cisco Visual Networking Index) This is the
                        data-laden report that
                        supplied much of the information used by Wired
                        magazine. The executive
                        summary is full of interesting projections.</li>
                      <li style="text-align: justify; font-size: 16px;
                        font-family: arial; line-height: 110%;">Dead?
                        <a
href="http://bits.blogs.nytimes.com/2010/08/17/the-growth-of-the-dying-web/">Doesn't
look
                          that way</a>. (New York Times/Nick Bilton)
                        "Although Wired might
                        be right in its assessment that apps are on the
                        rise, with billions
                        downloaded from Apple alone, many areas of the
                        Web continue to grow
                        dramatically too."</li>
                      <li style="text-align: justify; font-size: 16px;
                        font-family: arial; line-height: 110%;">Not
                        dead, <a
href="http://gigaom.com/2010/08/17/the-web-isnt-dead-its-just-continuing-to-evolve/">just
                          evolving</a>. (GigaOM/Mathew Ingram) "We now
                        have applications for
                        maps, applications for photos, applications for
                        reading books, and apps
                        for video and location-based 'check ins' and
                        dozens of other things.
                        That doesn't mean the web is dead; it means that
                        the web, and the way
                        we use it, is evolving. Instead of wandering
                        around on the web looking
                        for interesting websites by using services such
                        as Yahoo or AOL, we're
                        using task-specific devices in a sense."</li>
                    </ul>
                    <div style="text-align: left;"> </div>
                    <p style="text-align: left; font-size: 20px;
                      font-family: arial; line-height: 110%;"><small><strong><em>Sobering
                            Fact:</em></strong></small><br>
                    </p>
                    <div style="text-align: justify; font-size: 16px;
                      font-family: arial; line-height: 110%;">From
                      the Cisco Visual Networking Index: "It would take
                      over two years to
                      watch the amount of video that will cross global
                      IP networks every
                      second in 2014." </div>
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                      <div style="text-align: justify;">The <strong><em>OPLIN
                            4cast</em></strong>
                        is a weekly compilation of
                        recent headlines, topics, and trends that could
                        impact public
                        libraries. You can subscribe to it in a variety
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