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                    <p><!-- Make sure you modify the 4Cast title in this section -->
                      <span style="font-size: 20px; font-weight: bold;
                        color: rgb(0, 0, 0); font-family: arial;
                        line-height: 110%;">OPLIN 4Cast #248: Looking
                        toward 2015</span><br>
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                      <span style="font-size: 11px; font-weight: normal;
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                        font-family: arial;">September 21st, 2011</span></p>
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                    <p style="text-align: justify; font-size: 16px;
                      font-family: arial; line-height: 110%;"><a
href="http://www.oplin.org/4cast/wp-content/uploads/2011/09/prediction_2015.png"><img
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                          ball"
                          src="cid:part2.06090604.00070501@oplin.org"
                          alt="" height="118" width="94"></a>At OPLIN,
                      we pay a lot of attention to forecasts related to
                      the Internet - and then share some with you in
                      this <em>4cast</em> blog - and lately we've seen
                      a number of documents that make predictions for
                      2015. (The 2015 date results from making 5-year
                      projections based on 2010 data.) For OPLIN, these
                      projections become an important consideration when
                      we plan for our future services, especially when
                      we project bandwidth costs or upgrade the features
                      of our <a href="http://oplin.org/webkit">website
                        kits</a>. Some of these predictions might be
                      helpful to you, too, as your library looks to the
                      future.
                    </p>
                    <div> </div>
                    <ul style="text-align: left;">
                      <li style="text-align: justify; font-size: 16px;
                        font-family: arial; line-height: 110%;"><a
href="http://itmanagement.earthweb.com/netsys/article.php/3933366/Where-Will-the-Internet-Be-in-2015.htm">Where
                          will the Internet be in 2015?</a>
                        (Datamation/Sean Michael Kerner) "According to
                        Intel's data, by 2015 there will be a billion
                        more people connected on the Internet. In terms
                        of traffic, Intel is forecasting more than 1,000
                        exabytes of Internet traffic by 2015."</li>
                      <li style="text-align: justify; font-size: 16px;
                        font-family: arial; line-height: 110%;"><a
href="http://www.cisco.com/en/US/solutions/collateral/ns341/ns525/ns537/ns705/ns827/VNI_Hyperconnectivity_WP.html">Entering
                          the zettabyte era</a> (Cisco Visual Networking
                        Index) "What can we expect in the next five
                        years? Video will continue to gain traffic share
                        and will transform the nature of the network in
                        new ways as the video mix evolves towards
                        real-time video content and applications. In
                        addition to video, there is now evidence of a
                        second transformation that will bolster growth
                        and alter the dynamic of network traffic. This
                        second transformation is not to be found in the
                        network application mix, but rather in how we
                        interface with the network, through a rapidly
                        increasing and diversifying body of network
                        devices."</li>
                      <li style="text-align: justify; font-size: 16px;
                        font-family: arial; line-height: 110%;"><a
                          href="http://www.idc.com/getdoc.jsp?containerId=prUS23028711">More
                          mobile Internet users than wireline users in
                          the U.S. by 2015</a> (International Data
                        Corporation) "...the number of mobile Internet
                        users will grow by a compound annual growth rate
                        (CAGR) of 16.6% between 2010 and 2015. The
                        newest release of the International Data
                        Corporation (IDC) Worldwide New Media Market
                        Model (NMMM) forecasts that the impact of
                        smartphone and, especially, media tablet
                        adoption will be so great that the number of
                        users accessing the Internet through PCs will
                        first stagnate and then slowly decline."</li>
                      <li style="text-align: justify; font-size: 16px;
                        font-family: arial; line-height: 110%;"><a
                          href="http://vimeo.com/neolabels/digitallife">Digital
                          life: Today and tomorrow</a> (Mitsue
                        Venture/Ines Leopoldo) [7 1/2-minute infographic
                        video produced for the 2011 Merchant Risk
                        Council European e-Commerce Payments &amp; Risks
                        Conference, Barcelona, Spain, May 2011]</li>
                    </ul>
                    <div style="text-align: left;"> </div>
                    <p style="text-align: left; font-size: 20px;
                      font-family: arial; line-height: 110%;"><small><strong><em>Bandwidth
                            fact:</em></strong></small><br>
                    </p>
                    <div style="text-align: justify; font-size: 16px;
                      font-family: arial; line-height: 110%;">If you're
                      used to thinking in terms of gigabytes, a
                      zettabyte is 1,000,000,000,000 (one trillion)
                      gigabytes, or 1,000 exabytes. In 2010, there were
                      245 exabytes of traffic on the Internet.
                    </div>
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                      <div style="text-align: justify;">The <strong><em>OPLIN
                            4cast</em></strong>
                        is a weekly compilation of
                        recent headlines, topics, and trends that could
                        impact public
                        libraries. You can subscribe to it in a variety
                        of ways, such as: <br>
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