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                    <p><!-- Make sure you modify the 4Cast title in this section -->
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                        line-height: 110%;">OPLIN 4Cast #252: Ebook
                        piracy</span><br>
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                      <span style="font-size: 11px; font-weight: normal;
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                        font-family: arial;">October 19th, 2011</span></p>
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                    <p style="text-align: justify; font-size: 16px;
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                          alt="" height="116" width="150"></a>Occasionally,
                      the topic of ebook piracy generates some press,
                      though not as often as you might expect. Last
                      spring, for example, there was a flurry of
                      interest around a <a
href="http://www.telegraph.co.uk/technology/news/8518755/E-books-drive-older-women-to-digital-piracy.html">British
                        survey</a> that concluded older women pirate
                      more ebooks than music. The topic came up again
                      last week at the <a
                        href="http://www.buchmesse.de/en/">Frankfurt
                        Book Fair</a>. Certainly if you search for
                      "ebook" on a BitTorrent index site, such as <a
                        href="http://torrentz.eu/">Torrentz</a>, you
                      will find a huge number of files listed, and even
                      if you weed out all the amateur pdf scans of books
                      by specifying a commercial ebook format, like
                      "ebook epub," you'll still see an amazing number
                      of files being offered for sharing. But some
                      people don't feel that ebook piracy is necessarily
                      a problem.
                    </p>
                    <div> </div>
                    <ul style="text-align: left;">
                      <li style="text-align: justify; font-size: 16px;
                        font-family: arial; line-height: 110%;"><a
href="http://news.yahoo.com/german-book-association-decries-e-book-piracy-135542491.html">German
                          book association decries e-book piracy</a>
                        (Associated Press) "Gottfried Honnefelder, head
                        of the group that represents publishers and
                        booksellers, said at the fair's opening news
                        conference that around 60 percent of e-book
                        downloads in Germany are pirated through
                        Internet sources such as filesharing sites."</li>
                      <li style="text-align: justify; font-size: 16px;
                        font-family: arial; line-height: 110%;"><a
href="http://www.google.com/hostednews/afp/article/ALeqM5jMuok4zpjRc4lkSBGFIAxkiOYkEw?docId=CNG.8d379ab35fae43da3f5517d7bf0e1907.21">Digital
                          piracy casts shadow over ebook world</a>
                        (Agence France-Presse/Kate Millar) "Thomas
                        Mosch, of the Federation of German Technological
                        Companies, believes it is a question of finding
                        a balance and not scaring off well-meaning
                        people willing to pay for legal content with
                        over-rigorous measures. 'You will never be able
                        to do anything about 10 to 20% of piracy,' he
                        said. 'But with 80 to 90% of people ready to
                        pay, the publishing industry should be able to
                        live.'"</li>
                      <li style="text-align: justify; font-size: 16px;
                        font-family: arial; line-height: 110%;"><a
                          href="http://techcrunch.com/2011/08/23/book-piracy-a-non-issue/">Book
                          piracy: a non-issue</a> (TechCrunch/Paul Carr)
                        "Perhaps it was because 'the kids' care less
                        about stealing books than they do about cracking
                        the DRM on movies [...], or maybe because the
                        book industry learned from what happened to
                        their audio and visual cousins. Either way,
                        devices like the Kindle, Nook and iPad - and
                        publishers willingness to embrace them - allowed
                        a legitimate, and lucrative, electronic
                        publishing industry to grow up before the
                        pirates seized the initiative."</li>
                      <li style="text-align: justify; font-size: 16px;
                        font-family: arial; line-height: 110%;"><a
href="http://www.smh.com.au/entertainment/books/net-pirates-turn-over-a-new-leaf-20110812-1iqmm.html">Net
                          pirates turn over a new leaf</a> (The Sydney
                        Morning Herald/Linda Morris) "The publishing
                        industry well understands the first step to
                        preventing piracy is making sure all titles are
                        available as ebooks in the formats they want at
                        a price they can afford, Tim Coronel, publisher
                        of the leading trade magazine <em>Bookseller+Publisher</em>,
                        says."</li>
                    </ul>
                    <div style="text-align: left;"> </div>
                    <p style="text-align: left; font-size: 20px;
                      font-family: arial; line-height: 110%;"><small><strong><em>Publishing
                            fact:</em></strong></small><br>
                    </p>
                    <div style="text-align: justify; font-size: 16px;
                      font-family: arial; line-height: 110%;">The German
                      ebook market makes up only about 0.5% of all book
                      sales, while in the U.S. ebooks currently comprise
                      about 9% of book sales.
                    </div>
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