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<p><!-- Make sure you modify the 4Cast title in this section -->
<span style="font-size: 20px; font-weight: bold;
color: rgb(0, 0, 0); font-family: arial;
line-height: 110%;">OPLIN 4Cast #285: Travel
guides for the adventurous</span><br>
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<span style="font-size: 11px; font-weight: normal;
color: rgb(102, 102, 102); font-style: italic;
font-family: arial;">June 6th, 2012</span></p>
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<p style="text-align: justify;font-size: 16px;
font-family: arial; line-height: 110%;"><a
href="http://www.oplin.org/4cast/wp-content/uploads/2012/06/suitcase.png"><img
class="alignleft wp-image-2767"
title="suitcase"
src="cid:part4.07060608.05080606@oplin.org"
alt="" height="90" width="100"></a>Memorial
Day is behind us and summer lies ahead, and that
means the library shelves that usually hold travel
guides are probably looking a little empty right
now, though perhaps not as empty as in years past.
The omnipresent smartphone is starting to make a
big impact in the travel guide business, which
makes good sense - if you're carrying your phone
anyway, why not load a travel guide on it? And
some mobile travel guide apps are now trying to
leverage user data to make the guides more
personal and informative, with varying approaches
and varying degrees of success.
</p>
<div> </div>
<ul style="text-align: left;">
<li style="text-align: justify; font-size: 16px;
font-family: arial; line-height: 110%;"><a
href="http://venturebeat.com/2012/05/01/inkling-frommers-travel-books/">Beyond
textbooks, Inkling aims to revolutionize
travel with Frommer's digital guides</a>
(VentureBeat/Devindra Hardawar) "In addition to
creating notes just for yourself, you can also
make them public, which adds an intriguing
crowdsourcing element. It brings some of the
interesting social elements from sites like
TripAdvisor on top of Frommer's professional
travel guide data. Authors can also make their
own notes within the digital books."</li>
<li style="text-align: justify; font-size: 16px;
font-family: arial; line-height: 110%;"><a
href="http://techcrunch.com/2011/09/08/ex-googlers-launch-mobile-travel-guide-to-kill-lonely-planet-raise-seed-round-from-chris-sacca-more/">Ex-Googlers
launch mobile travel guide to kill Lonely
Planet</a> (Tech Crunch/Rip Empson) "Thus, the
Triposo algorithm takes travel information from
seven of the biggest open source aggregators
(and several closed resources as well) and
serves its users with content that's relevant
for them. Without any human interference,
Triposo COO Richard Osinga tells me, the startup
produces travel guides, with information on
sightseeing, nightlife and restaurants, all
ordered by Triposo's algorithm - and complete
with an easy-to-use (and offline-enabled) map."</li>
<li style="text-align: justify; font-size: 16px;
font-family: arial; line-height: 110%;"><a
href="http://www.allaboutsymbian.com/reviews/item/13328_Toozla.php">Review:
Toozla</a> (All About Symbian/Ewan Spence)
"Sitting alongside the 'what's near you'
experience of Toozla is the 'streams'
experience. These are grouped audio clips that
tell the story of a location from all the audio
clips that are in an area. That story could be
of the tourist sites and sounds, the local
weather, or the user generated content created
around where you are standing. While some of the
audio notes are original vocals, the majority
that I came across were entries adapted from
Wikipedia and passed through a text to speech
engine."</li>
<li style="text-align: justify; font-size: 16px;
font-family: arial; line-height: 110%;"><a
href="http://italianvalley.wired.it/news_en/2012/05/21/map2app-your-own-mobile-travel-guide-34789.html">Map2app,
your own mobile travel guide</a> (Wired
Italian Valley) "In brief, they are striving to
be the Wordpress of mobile travel guides.
Whoever has good content about a territory can
sign up for free, upload the content and publish
it as a native application for the most popular
mobile platforms, without needing any coding
skills. The result is an app that tells about
places, events and 'stories' within a territory,
enriched with images, audio and video."</li>
</ul>
<div style="text-align: left;"> </div>
<p style="text-align: left; font-size: 20px;
font-family: arial; line-height: 110%;"><small><strong><em>Traveler
fact:</em></strong></small><br>
</p>
<div style="text-align: justify; font-size: 16px;
font-family: arial; line-height: 110%;">According
to a <a
href="http://mashable.com/2012/03/24/how-tech-is-changing-travel-infographic/">recent
study</a>, 15% of social media users have
downloaded a phone app specific to a particular
vacation destination.
</div>
<div style="text-align: left;"> </div>
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