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                    <p><!-- Make sure you modify the 4Cast title in this section -->
                      <span style="font-size: 20px; font-weight: bold;
                        color: rgb(0, 0, 0); font-family: arial;
                        line-height: 110%;">OPLIN 4Cast #319: High
                        Efficiency Video Coding</span><br>
                      <!-- Make sure you modify the date of the 4Cast in this section -->
                      <span style="font-size: 11px; font-weight: normal;
                        color: rgb(102, 102, 102); font-style: italic;
                        font-family: arial;">January 30th, 2013</span></p>
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                    <p style="text-align: justify;font-size: 16px;
                      font-family: arial; line-height: 110%;"><img
                        src="cid:part4.02040106.05020806@oplin.org"
                        height="63" width="105" align="left">If you've
                      been waiting with bated breath for the successor
                      to the H.264 video codec, wait no more! On the
                      other hand, if you think you couldn't care less,
                      let us phrase that a bit differently: a new video
                      standard known as High Efficiency Video Coding
                      (H.265) should provide high-quality streaming
                      video, even on low-bandwidth networks. This new
                      video format was approved last week by the
                      International Telecommunication Union, the United
                      Nations agency for information and communication
                      technology issues. And if you're like many public
                      libraries, your network is probably getting
                      slammed right now by streaming video, so this
                      actually is pertinent news after all.
                    </p>
                    <div> </div>
                    <ul style="text-align: left;">
                      <li style="text-align: justify; font-size: 16px;
                        font-family: arial; line-height: 110%;"><a
href="http://news.techeye.net/internet/un-telecommunications-agency-backs-h-265">UN
                          Telecommunications agency backs H.265</a>
                        (TechEye/Nick Farrell) "Official endorsement by
                        the International Telecoms Union (ITU) is seen
                        as important to getting worldwide adoption for
                        the standard. The ITU said that the codec would
                        pave the way for 'the next wave of innovation,'
                        such as faster movie downloads and
                        higher-quality video streaming. 'HEVC will lead
                        to a brand new era of innovation with video
                        broadcasting, one that spans the entire
                        communication technology spectrum, including
                        Ultra HD (4K) TV and mobile devices,' said the
                        ITU in a statement."</li>
                      <li style="text-align: justify; font-size: 16px;
                        font-family: arial; line-height: 110%;"><a
href="http://www.slashgear.com/new-h-265-video-format-approved-high-quality-video-at-lower-bitrates-27266856/">New
                          H.265 video format approved: high-quality
                          video at lower bitrates</a> (SlashGear/Craig
                        Lloyd) "The hope is that H.265 will enable
                        services to stream full 1080p HD video using
                        half as many bits as required normally, which
                        should make streaming HD video much easier,
                        especially on data connections using smartphones
                        and tablets. As far as 4K goes, it's said that
                        4K streaming could be easily possible with a 20
                        Mbps internet connection using H.265."</li>
                      <li style="text-align: justify; font-size: 16px;
                        font-family: arial; line-height: 110%;"><a
href="http://www.fiercetelecom.com/story/itu-gives-first-stage-approval-new-mpeg-successor-hevc/2013-01-28">ITU
                          gives first-stage approval of new MPEG
                          successor, HEVC</a> (FierceTelecom/Dan O'Shea)
                        "The high efficiency coding standard has been in
                        the works for some time, and resulted from
                        collaboration between the Motion Picture Experts
                        Group and the ITU's Video Experts Group. It will
                        succeed H.264/MPEG-4, and the ITU's progress
                        comes at a key time for the market. That's
                        because mobile video has been exploding in
                        recent years, increasing bandwidth availability
                        concerns even as the industry adopts 4G."</li>
                      <li style="text-align: justify; font-size: 16px;
                        font-family: arial; line-height: 110%;"><a
                          href="http://techcrunch.com/2013/01/25/h265-is-approved/">Paving
                          the way for high-quality video on
                          low-bandwidth networks</a> (TechCrunch/Ryan
                        Lawler) "While there will likely be
                        software-based encoders available by the end of
                        the year, the codec won't see mass adoption
                        until it gets embedded into chips and hardware.
                        It could be 12 to 18 months, maybe longer,
                        before the first devices with H.265 hardware
                        acceleration make it to market. Once those
                        initial devices do make it to market, however,
                        we can probably expect a quick ramp up in the
                        amount of content that begins to take advantage
                        of H.265."</li>
                    </ul>
                    <div style="text-align: left;"> </div>
                    <p style="text-align: left; font-size: 20px;
                      font-family: arial; line-height: 110%;"><small><strong><em>H.264
                            fact:</em></strong></small><br>
                    </p>
                    <div style="text-align: justify; font-size: 16px;
                      font-family: arial; line-height: 110%;">H.264/MPEG-4
                      was used for less than 10% of video transmissions
                      before Apple chose to use it for the iPad. Now 84%
                      of streaming video is published in H.264 format.
                    </div>
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