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                      <p><!-- Make sure you modify the 4Cast title in this section -->
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                          color: rgb(0, 0, 0); font-family: arial;
                          line-height: 110%;">OPLIN 4cast #378: E-reader
                          woes</span><br>
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                        <span style="font-size: 11px; font-weight:
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                          italic; font-family: arial;">March 26th, 2014</span></p>
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                      <p style="text-align: justify;font-size: 16px;
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                          alt="e-reader app icons"
                          src="cid:part4.03070107.00090504@oplin.org"
                          align="left" height="110" width="115">Libraries
                        should probably be happy that they are not in
                        the e-reader hardware business. While libraries
                        have plenty of issues when it comes to ebooks
                        themselves, at least they're not losing money
                        trying to sell dedicated e-reader devices, which
                        seems to be happening more frequently to some
                        big-name companies. With e-reader apps on other
                        computing devices taking more and more of the
                        market share, we're beginning to see some
                        consequences for the dedicated e-reader device
                        industry.
                      </p>
                      <div> </div>
                      <ul style="text-align: left;">
                        <li style="text-align: justify; font-size: 16px;
                          font-family: arial; line-height: 110%;"><a
href="http://gigaom.com/2014/02/06/sony-exits-the-north-american-ebook-business-and-gives-its-customers-to-kobo/">Sony
                            exits the North American ebook business and
                            gives its customers to Kobo</a>
                          (GigaOM/Laura Hazard Owen)  "In addition,
                          Kobo's Android app 'will be pre-loaded on
                          select Sony Xperia smartphones and tablets,'
                          according to <a
href="http://blog.sony.com/press/sony-selects-kobo-to-bring-its-world-class-ebookstore-to-sony-readers-in-the-us-and-canada/">Sony's
                            official announcement</a>, released in
                          conjunction with its quarterly earnings. [...]
                          The news isn't much of a surprise since Sony
                          had <a
href="http://gigaom.com/2013/09/27/sonys-not-even-going-to-bother-selling-its-new-e-reader-in-the-united-states/">said
                            last fall</a> it wouldn't bother selling its
                          new e-reader in North America, citing 'the
                          region's market changes' (i.e., competition
                          from Amazon and, to a lesser extent, Barnes
                          & Noble and Kobo)."</li>
                        <li style="text-align: justify; font-size: 16px;
                          font-family: arial; line-height: 110%;"><a
href="http://goodereader.com/blog/commentary/commentary-if-i-was-in-charge-of-the-sony-e-reader-and-reader-store">Commentary
                            - If I was in charge of the Sony e-reader or
                            Reader store</a> (Good E-Reader/Michael
                          Kozlowski)  "When the company first started
                          releasing e-readers they basically had no
                          competition. Within four years they had
                          hundreds of competitors, and they were caught
                          unprepared for how fast the industry had grown
                          in the few short years. In the past, Sony
                          would always release three new e-readers a
                          year and for the last three years has only
                          issued one."</li>
                        <li style="text-align: justify; font-size: 16px;
                          font-family: arial; line-height: 110%;"><a
href="http://www.zdnet.com/microsoft-and-nook-redo-their-agreement-no-microsoft-e-reader-in-the-works-7000027295/">Microsoft
                            and Nook redo their agreement; no Microsoft
                            e-reader in the works</a> (ZDNet/Mary Jo
                          Foley)  "It is rather confusingly named
                          'Microsoft Consumer Reader.' This is <strong>not</strong>
                          a dedicated e-reader, I hear from my sources.
                          [...] Instead, I think this is just the name
                          for one of Microsoft's coming e-reading apps.
                          There seem to be at least two of these apps in
                          the works. The Microsoft <a
href="http://www.zdnet.com/microsoft-company-meeting-more-on-rio-moorea-and-remix-7000021273/">Office
                            Reader app</a>, which company officials
                          showed off last year at an employee meeting,
                          will provide users with access to digital
                          content, PDFs and textbooks, according to
                          leaks. The Xbox team also is believed to be
                          readying a reading app. It's not clear whether
                          this is the same or different from the Office
                          Reader."</li>
                        <li style="text-align: justify; font-size: 16px;
                          font-family: arial; line-height: 110%;"><a
href="http://arstechnica.com/business/2014/02/undeterred-by-failing-nook-barnes-noble-will-launch-new-model-this-year/">Undeterred
                            by failing Nook, Barnes & Noble will
                            launch new model this year</a> (Ars
                          Technica/Cyrus Farivar)  "Despite the fact
                          that Nook sales <a
href="http://arstechnica.com/business/2014/01/nook-sales-crashed-by-over-66-percent-during-2013-holiday-season/">plummeted</a>
                          by 66 percent during the 2013 holiday season,
                          struggling book retailer Barnes & Noble
                          isn't giving up on its e-reader. In fact, the
                          company will be putting <em>more</em> effort
                          into its e-reader in the near future. In its
                          latest quarterly earnings report, company CEO
                          Michael P. Huseby <a
href="http://www.sec.gov/Archives/edgar/data/890491/000115752314000806/a50812131_ex991.htm">announced</a>
                          Barnes & Noble would unveil a new Nook
                          device in the coming months."</li>
                      </ul>
                      <div style="text-align: left;"> </div>
                      <p style="text-align: left; font-size: 20px;
                        font-family: arial; line-height: 110%;"><small><strong><em>Contrary
                              fact:</em></strong></small><br>
                      </p>
                      <div style="text-align: justify; font-size: 16px;
                        font-family: arial; line-height: 110%;">While
                        sales of some e-readers have been weak, the
                        number of adults that have dedicated e-readers
                        went from 24% last September to 32% after the
                        holidays, according to January <a
href="http://www.eweek.com/small-business/e-reader-sales-up-but-print-still-holds-a-strong-grip-pew.html">survey</a>
                        data.
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