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<span style="font-size:20px;font-weight:bold;color:rgb(0,0,0);font-family:arial;line-height:110%">OPLIN 4Cast #684: Eternal Sunshine of the Spotless Facebook</span><br>
<span style="font-size:11px;font-weight:normal;color:rgb(102,102,102);font-style:italic;font-family:arial">February 5th, 2020</span></p>
<p style="text-align:justify;font-size:16px;font-family:arial;line-height:110%"><img align="left" src="https://4cast.oplin.org/wp-content/uploads/2020/02/112497875_s.jpg" alt="Houilles, France - April 10, 2018:Simulation on the facebook search bar of a user looking for information on privacy and the setting of his user account" width="130" height="94" style="padding-right: 14px; padding-top: 4px; padding-bottom: 4px;" title="">
January 28 was <a href="https://staysafeonline.org/data-privacy-day/" target="_blank">Data Privacy Day</a>, and Facebook took the occasion to announce that it was putting its "Clear History" function, now rechristened <a href="https://www.facebook.com/off_facebook_activity/" target="_blank">Off-Facebook Activity Tool</a>, into general release. Not a cure-all, but certainly a step in the right direction. Good thing we only have to think about data privacy on one day a year, right?
</p><p style="text-align:justify;font-size:16px;font-family:arial;line-height:110%"><br></p><ul>
<li style="list-style-type:none">
</li><li style="text-align:justify;font-size:16px;font-family:arial;line-height:110%"><a href="https://about.fb.com/news/2020/01/data-privacy-day-2020/" target="_blank">Starting the Decade by Giving You More Control Over Your Privacy</a> [<em>FB.com</em>] "Other businesses send us information about your activity on their sites and we use that information to show you ads that are relevant to you. Now you can see a summary of that information and clear it from your account if you want to."</li>
<li style="text-align:justify;font-size:16px;font-family:arial;line-height:110%"><a href="https://www.eff.org/deeplinks/2020/01/how-change-your-facebook-activity-settings" target="_blank">How to Change Your Off-Facebook Activity Settings</a> [<em>Electronic Frontier Foundation</em>] "This tutorial will guide you through the steps to not only 'clear' the off-Facebook activity already linked with your account, but also to prevent future activity from being associated with your account going forward."</li>
<li style="text-align:justify;font-size:16px;font-family:arial;line-height:110%"><a href="https://techcrunch.com/2020/01/28/all-users-can-now-access-facebooks-tool-for-controlling-which-apps-and-sites-can-share-data-for-ad-targeting/" target="_blank">All users can now access Facebook’s tool for controlling which apps and sites can share data for ad-targeting</a> [<em>TechCrunch</em>] "To get the third-party to delete whatever data it has collected on you, you’ll still need to follow its own procedures to delete your account or clear your data there."</li>
<li style="text-align:justify;font-size:16px;font-family:arial;line-height:110%"><a href="https://gizmodo.com/facebooks-clear-history-tool-doesnt-clear-shit-1841305764" target="_blank">Facebook's 'Clear History' Tool Doesn't Clear Shit</a> [<em>Gizmodo</em>] "The way I browse any number of sites and apps will ultimately <em>still</em> make its way to Facebook, and <em>still</em> be used for targeted advertising across... those sites and apps. Only now, my on-Facebook life—the cat groups I join, the statuses I comment on, the concerts I’m “interested” in (but never actually attend)—won’t be a part of that profile."</li>
</ul>
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<p style="text-align:left;font-size:20px;font-family:arial;line-height:110%"><small><strong><em>From the <a href="http://ohioweblibrary.org" target="_blank">Ohio Web Library</a>:</em></strong></small><br>
</p>
<div style="text-align:justify;font-size:16px;font-family:arial;line-height:110%">
<ul>
<li>“<a href="https://proxy.oplin.org:2111/login.aspx?direct=true&db=bwh&AN=202001280500PR.NEWS.USPR.NE01720&site=ehost-live" target="_blank">Data Privacy Day: Enhance Data Security in 10 Minutes or Less</a>.” <em>PR Newswire US</em>, 28 Jan. 2020.</li>
<li>Wagner, Kurt. “<a href="https://proxy.oplin.org:2111/login.aspx?direct=true&db=buh&AN=140649503&site=ehost-live" target="_blank">Facebook Warns Advertisers ‘Clear History’ May Hurt Targeting</a>.” <em>Bloomberg.Com</em>, May 2019, p. N.PAG.</li>
<li>Romm, Tony. “<a href="https://proxy.oplin.org:2111/login.aspx?direct=true&db=bwh&AN=wapo.354789a6-c38b-11e9-b5e4-54aa56d5b7ce&site=ehost-live" target="_blank">Facebook’s ‘Clear History’ Tool Has Ambiguous Data-Privacy Controls</a>.” <em>Washington Post, The</em>, 2019 8AD.</li>
</ul>
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