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<div style="font-family: arial,helvetica,sans-serif; font-size: 12pt;
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font-size: 12pt; color: #000000;">Visit a library website and you're
likely to see some mention of the digital content they have available.
With increasing digital collections and more types of content--ebooks,
electronic journals, music and even movies--they ought to appear on the
front page. But how?<br>
<br>
This diverse content is often represented by just a word or two in a
menu, like "e-resources," "digital collections," "downloadables,"
"eMedia," or "virtual library." These are fuzzy terms to use, since they
describe a category, not the resources that are available. <br>
<p>You’re right. Your website is complicated. Who has a more
complicated website than a library? The government of the United
Kingdom, for one. To redesign their website and help people find
information more easily, they read through 75,000 pages of content to
assess which had information that really needed to be there. They cut
75% of those pages and rewrote content in language citizens could better
understand.</p>
<p>You can see the result at <a href="http://www.gov.uk">http://www.gov.uk</a>.
The first thing you see isn’t snappy graphics or lists of popular
items. First, you see a search box. Scrolling down, you’ll find
categories of information with brief descriptions for each category. You
can read more about the 10 principles that directed their design here: <a
href="https://www.gov.uk/designprinciples">https://www.gov.uk/designprinciples</a>.</p>
<p>Who has the energy for these discussions? Actually, if your library
has a mobile website, you’re already having them. You’re already
deciding what has high enough priority to get top billing on a
smartphone’s small screen. </p>
<p>To see some of this decision-making in effect, look at the Ohio
Digital Library’s website: <a href="http://ohdbks.lib.overdrive.com/">http://ohdbks.lib.overdrive.com/</a>.
That big blue bar full of categories that you see on the full-size
site? On a smartphone, it’s gone. It hasn’t been removed entirely; just
moved under a menu. </p>
<p>Start visiting websites from a smartphone and see how libraries,
governments or even grocery stores organize their sites for the small
screen. You might be inspired to change your website, too.<br>
</p>
<p>Nathan Swartzendruber, SWON Technology Educator<br>
</p>
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arial,helvetica,sans-serif; font-size: 12pt; color: #000000;"><hr><span
style="font-weight: bold;" data-mce-style="font-weight: bold;">Calendar
excerpts from the next two weeks. (</span>Please register for online
classes at least two days before they take place.)
<ul>
<li><strong><a
href="http://oh.evanced.info/swon/lib/eventsignup.asp?ID=663">Everything
You Need to Know About 3-D Printers, Pens and More for Your Library</a></strong>
- (11/19/2013) - Online</li><li><strong><a
href="http://oh.evanced.info/swon/lib/eventsignup.asp?ID=643">Instruction
Librarian (SIG) Meeting</a></strong> - (11/21/2013) - Galen College of
Nursing</li><li><strong><a
href="http://oh.evanced.info/swon/lib/eventsignup.asp?ID=664">Managing
Your Priorities – The Key to Time Management, Part 3</a></strong> -
(11/21/2013) - Online</li><li><strong><a
href="http://oh.evanced.info/swon/lib/eventsignup.asp?ID=550">Friends of
the Public Library (PLCH) Used Book Sale 2013</a></strong> -
(11/21-11/23/2013) - Madeira Branch</li><li><strong><a
href="http://oh.evanced.info/swon/lib/eventsignup.asp?ID=665">Adopting
and Attitude of Gratitude Every Day</a></strong> - (11/26/2013) - Online</li>
</ul>
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</span></div></div>
<span>SWON Libraries - <a href="http://www.swonlibraries.org"
target="_blank" data-mce-href="http://www.swonlibraries.org">http://www.swonlibraries.org</a></span>
<div><div><span style="font-size: small;" data-mce-style="font-size:
small;">10250
Alliance Road, Suite 225<br> </span></div></div>
<div><div><span style="font-size: small;" data-mce-style="font-size:
small;">Blue Ash,
OH 45242</span></div><div><span style="font-size: small;"
data-mce-style="font-size: small;">phone (513) 751-4422 - fax (513)
751-0463</span></div></div>
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