<html><head></head><body><div style="color:#000; background-color:#fff; font-family:HelveticaNeue, Helvetica Neue, Helvetica, Arial, Lucida Grande, sans-serif;font-size:12px"><div id="yui_3_16_0_ym19_1_1466444572084_7042"><br></div><div id="yui_3_16_0_ym19_1_1466444572084_7046">Hi,</div><div id="yui_3_16_0_ym19_1_1466444572084_7047"><br></div><div id="yui_3_16_0_ym19_1_1466444572084_7047">My second book, <i id="yui_3_16_0_ym19_1_1466444572084_7048">40+ New Revenue Sources for Libraries and
Nonprofits</i>, is now available! Unfortunately, the book will not be out in
time for Annual, but soon, July 15. Here’s the link for it in ALA’s Bookstore,
and you can use this discount code, NRSL16 for $5.00 off. </div><div id="yui_3_16_0_ym19_1_1466444572084_7047"><br></div><div id="yui_3_16_0_ym19_1_1466444572084_7049"><a href="http://www.alastore.ala.org/detail.aspx?ID=11693" id="yui_3_16_0_ym19_1_1466444572084_7050">http://www.alastore.ala.org/detail.aspx?ID=11693</a></div><div id="yui_3_16_0_ym19_1_1466444572084_7051"><br></div><div id="yui_3_16_0_ym19_1_1466444572084_7051">I’d be glad to comp you a “virtual authors talk” via Skype
or a method of your choice if you’d like to review the book’s concepts and
methods in a group setting. Buy a few, and invite Board, Friends leaders, or
other local Nonprofits you may partner with. Please let me know! </div><div id="yui_3_16_0_ym19_1_1466444572084_7052"><span style="background-image: initial; background-attachment: initial; background-size: initial; background-origin: initial; background-clip: initial; background-position: initial; background-repeat: initial;"><br></span></div><div id="yui_3_16_0_ym19_1_1466444572084_7052"><span style="background-image: initial; background-attachment: initial; background-size: initial; background-origin: initial; background-clip: initial; background-position: initial; background-repeat: initial;" id="yui_3_16_0_ym19_1_1466444572084_7053">In July I'll be conducting a class on the
book's topics at the Ohio Library Support Staff Institute. I’ll also be
giving a free webinar on the topic this September through ALA Editions and
conducting a 4 week virtual workshop through them as well, beginning in
October. </span></div><div id="yui_3_16_0_ym19_1_1466444572084_7054"><br></div><div id="yui_3_16_0_ym19_1_1466444572084_7054">Also, if you use Facebook, please visit (and like) my page
on this topic. I update it a few times a week with current examples of the
issues and methods I discuss in the book.</div><div id="yui_3_16_0_ym19_1_1466444572084_7055"><br></div><div id="yui_3_16_0_ym19_1_1466444572084_7055"><a href="https://www.facebook.com/rev4lib/" id="yui_3_16_0_ym19_1_1466444572084_7056">https://www.facebook.com/rev4lib/</a></div><div id="yui_3_16_0_ym19_1_1466444572084_7057"><br></div><div id="yui_3_16_0_ym19_1_1466444572084_7057" dir="ltr">Is anyone presenting or attending any marketing or
fund-raising sessions at Annual? If so, contact me off-list. Besides my RUSA/BRASS sessions and committee
meetings, I’m planning on attending the following:</div><div style="margin-bottom: 0.0001pt;" id="yui_3_16_0_ym19_1_1466444572084_7058"><br></div><div style="margin-bottom: 0.0001pt;" id="yui_3_16_0_ym19_1_1466444572084_7058">Friday, June 24, 2016</div><div style="margin-bottom: 0.0001pt;" id="yui_3_16_0_ym19_1_1466444572084_7059">1:45 PM - 2:15 PM</div><div style="margin-bottom: 0.0001pt;" id="yui_3_16_0_ym19_1_1466444572084_7060">United for Libraries - Re-envisioning public libraries / Aspen
Institute Report (Mentioned in Chapter 9 in my book about issues-based
marketing and partnerships) </div><div style="margin-bottom: 0.0001pt;" id="yui_3_16_0_ym19_1_1466444572084_7061"><o:p id="yui_3_16_0_ym19_1_1466444572084_7062"> </o:p></div><div style="margin-bottom: 0.0001pt;" id="yui_3_16_0_ym19_1_1466444572084_7063">Monday, June 27 <br id="yui_3_16_0_ym19_1_1466444572084_7064">
10:30 AM - 11:30 AM </div><div style="margin-bottom: 0.0001pt;" id="yui_3_16_0_ym19_1_1466444572084_7065">Dreams, Dollars & Donations: Preparing for Philanthropy</div><div style="margin-bottom: 0.0001pt;" id="yui_3_16_0_ym19_1_1466444572084_7066"><br id="yui_3_16_0_ym19_1_1466444572084_7067">
11:35 AM - 11:40 AM </div><div style="margin-bottom: 0.0001pt;" id="yui_3_16_0_ym19_1_1466444572084_7068">Marketing 101: Tips and trends for effectively promoting your library</div><div id="yui_3_16_0_ym19_1_1466444572084_7069"><o:p id="yui_3_16_0_ym19_1_1466444572084_7070"> </o:p></div><div>
</div><div dir="ltr" id="yui_3_16_0_ym19_1_1466444572084_7071"><span style="background-image: initial; background-attachment: initial; background-size: initial; background-origin: initial; background-clip: initial; background-position: initial; background-repeat: initial;" id="yui_3_16_0_ym19_1_1466444572084_7072">As some of you may recall, my background
is in broadcasting as well as in libraries, and in the book I give a lot of
tricks I learned in that industry as well as use the model of Public
Broadcasting to encourage readers to go beyond their walls, and think of
themselves as telecommunication centers using a variety of mediums to deliver
services and programming. And, of course, point out how they can fund these
efforts. <br id="yui_3_16_0_ym19_1_1466444572084_7073">
</span><br id="yui_3_16_0_ym19_1_1466444572084_7074">
Hope to catch up with you soon,<span style="background-image: initial; background-attachment: initial; background-size: initial; background-origin: initial; background-clip: initial; background-position: initial; background-repeat: initial;" id="yui_3_16_0_ym19_1_1466444572084_7075"><o:p id="yui_3_16_0_ym19_1_1466444572084_7076"></o:p></span></div><div dir="ltr" id="yui_3_16_0_ym19_1_1466444572084_7071">Ed Rossman</div><div dir="ltr" id="yui_3_16_0_ym19_1_1466444572084_7071"><br></div></div></body></html>