[OPLIN 4cast] OPLIN 4Cast #613: Online shopping tech is evolving is a big way

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OPLIN 4Cast #613: Online shopping tech is evolving is a big way
September 26th, 2018

[image: online shopping concept] These days, it's likely that no one would
call online shopping a fad. It's a regular part of modern living for most
Americans. As a result, ecommerce has gotten significantly more
competitive, bringing new trends to consumers. These include technologies
such as augmented reality, chatbots, voice shopping and more. *Entrepreneur*
says that 2019 will be a revolutionary year
<https://www.entrepreneur.com/article/319339> for online shopping. Here's
just a small preview of what's coming our way.

   -
   - Voice Shopping Is Revolutionizing E-Commerce [Twice] "Purchases made
   through voice assistants will continue to escalate sharply, projected to
   reach a striking $40 billion in sales by 2022."
   - Augmented reality start-up looks to recreate the shopping trip
   <https://www.ft.com/content/69a0703a-a7c3-11e8-a1b6-f368d365bf0e>
   [Financial Times] " One area with particular promise is retail, experts
   say. Here, technology can allow a person to effectively try an outfit on
   their digital self, or see what furniture might look like in a room, before
   they buy it."
   - Amazon's cashier-free stores are coming to New York
   <https://money.cnn.com/2018/09/07/technology/business/amazon-go-stores-new-york-seattle-san-francisco/index.html>
   [CNN] "Shoppers need to open the Amazon Go app to enter, and any products
   they take are automatically charged to their account when they leave. The
   technology in stores automatically detects when customers take or return
   products to shelves and keeps track of items in a virtual shopping cart."
   - Amazon Scout gamifies shopping recommendations
   <https://www.retaildive.com/news/amazon-scout-gamifies-shopping-recommendations/532810/>
   [Retail Dive] "Amazon has launched a new personalized shopping
   recommendation service called Scout, which filters recommendations for
   shoppers based on items they "like" or "dislike" by clicking on a thumbs-up
   or thumbs-down icon on product tiles, according to a page on the company's
   website."

*From the Ohio Web Library <http://ohioweblibrary.org>:*

   - Zippin Launches Next Generation Checkout-Free Technology Enabling
   Retailers to Quickly Deploy Frictionless Shopping
   <http://proxy.oplin.org:2054/login.aspx?direct=true&db=cmh&AN=201808200848PR.NEWS.USPR.PH84037>
   (PR Newswire. (2018, August 20). Zippin Launches Next Generation
   Checkout-Free Technology Enabling Retailers to Quickly Deploy Frictionless
   Shopping. *PR Newswire US*. )
   - So Far, American Grocery Shoppers Buck Online Shopping Trend
   <http://proxy.oplin.org:2054/login.aspx?direct=true&db=pwh&AN=124712756>
   (Newport, F., & Brenan, M. (2017). So Far, American Grocery Shoppers Buck
   Online Shopping Trend. *Gallup News Service*, 1. )
   - Turning Shopping into Magic: High-Tech Retailing Debuts at CES 2018
   <http://proxy.oplin.org:2059/ehost/detail/detail?vid=0&sid=ec39746e-3acf-4eed-a3d3-b1445d38c63e%40sessionmgr4007&bdata=JnNpdGU9ZWhvc3QtbGl2ZQ%3d%3d#AN=201712071243PR.NEWS.USPR.NY64741&db=bwh>
   (PR Newswire. Turning Shopping into Magic: High-Tech Retailing Debuts at
   CES 2018. *PR Newswire US*. )

------------------------------
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