[OPLINLIST] Spotlight on Upcoming WebJunction Webinars - Free training at your desktop

McDevitt-Stredney, Marsha marshams at library.ohio.gov
Wed Aug 7 08:29:06 EDT 2013


Please excuse multiple postings…

Our Free CE for library staff webpage (http://library.ohio.gov/lpd/freece) includes many opportunities to learn at your desktop and beyond. As a state partner with WebJunction, we encourage you to take advantage of the free webinar presentations they provide.

If you don’t have time to view a webinar live, you can access an archived copy by clicking on the Find Training tab at www.webjunction.org<http://www.webjunction.org>  and then selecting Archived Webinars (http://www.webjunction.org/events/archives.html).

Here is a list of upcoming presentations:

Where Teens and Technology Meet: engaging teens with digital media
Thursday, August 8, 2013 ♦ 2 pm Eastern / 11 am Pacific ♦ 60 min
Registration: http://www.webjunction.org/events/webjunction/Where_Teens_and_Technology_Meet.html­­
At Howard County Library System’s HiTech Digital Media Lab<http://hclibrary.org/index.php?page=691>, teens are developing critical 21st century skills and being guided toward careers in science, technology, engineering and math (STEM). Founded on innovative teaching methods which demonstrate that teens learn most effectively through hands-on projects and peer-to-peer communications, HiTech provides curriculum that is both self-paced and structured, offering an array of classes and projects for youth to select. The community response has been remarkable. Youth are on waiting lists to register for opportunities to explore and learn about STEM principles while having fun in the process.

HiTech is funded in part through a federal grant from the John D. and Catherine T. MacArthur Foundation and IMLS. Sponsors include Friends of Howard County Library, and Frank and Yolanda Bruno.

Presented by Angela Brade, Chief Operating Officer, Support Services, Howard County Library System

Marketing Libraries: What the not-for-profits can learn from the lots-of-profits
Thursday, August 29, 2013 ♦ 1 pm Eastern / 10 am Pacific / 5:00 pm GMT ♦ 60 min
Registration: http://www.webjunction.org/events/webjunction/Marketing_Libraries_not-for-profits_learn_from_lots-of-profits.html
You built it and promoted it, but they didn’t come? Libraries can learn from marketing strategies that for-profit organizations use. Get beyond the one-off approach to promotion. Explore how to build "ambient awareness," establishing your library as an authoritative source and a definitive provider of services for the community. Learn how to use social media not only for communication, but as a tool to monitor and document the impact of the library. Get your whole team onboard to tell the library’s convincing story of its impact on your community.
Presented by: Ned Potter, author of the Library Marketing Toolkit<http://www.librarymarketingtoolkit.com/>, speaker, and academic librarian at the University of York, UK
September Webinars:
Impact Survey: Understand Your Community’s Technology Needs
Thursday, September 5, 2013 ♦ 2 pm Eastern / 11 am Pacific ♦ 60 min
Early Registration: http://www.webjunction.org/events/webjunction/Impact_Survey.html
The newly updated and recently launched Impact Survey<http://impact.ischool.uw.edu/impact-survey.html> is a full-service online survey tool designed for public library staff to understand community use of library technology services and how to improve those services. The Impact Survey evolved from the 2009 Opportunity for All<http://impact.ischool.uw.edu/us-public-library-study.html> study and makes the complex job of surveying patrons easy and fast at no cost to library staff.
Collecting patron-level data on library technology use is tremendously beneficial to public libraries. Understanding your community’s unique technology needs is essential to providing patrons with useful technology services. Join us to learn how library staff can implement the Impact Survey and use the survey results to:
a.     Inform smart internal planning, strategy, and resource allocation
b.     Use local facts and figures to support advocacy and fundraising efforts when communicating with local decision makers and other stakeholders
c.     Improve their ranking with the Edge and other evaluation metrics
d.     Better serve their communities
Presented by: Samantha Becker<http://ischool.uw.edu/people/staff/srbecker>, Research Manager for the U.S. Impact Study at the University of Washington Information School
Building a Digital Dodge City
Tuesday, September 10, 2013 ♦ 2 pm Eastern / 11 am Pacific ♦ 60 min
Early Registration: http://www.webjunction.org/events/webjunction/Building_a_Digital_Dodge_City.html

"What does digital inclusion mean for people in a community? All people, businesses, and institutions will have access to digital content and technologies that enable them to create and support health, prosperous, and cohesive 21st century communities." (Building Digital Communities: Getting Started)

Building a digitally inclusive community requires buy-in and engagement from all sectors, with libraries playing a lead role alongside government, schools, businesses, and individuals. Using the principles and steps in Building Digital Communities: A Framework for Action<http://www.imls.gov/about/building_digital_communities.aspx>, Dodge City, Kansas is engaging stakeholders, aligning interests, setting community-wide goals and developing demonstration projects. Join us for a conversation with the Dodge City leadership team discussing why they have prioritized a community-wide initiative, the challenges of working with multiple sectors (with diverging goals!), what they expect from the project and what they recommend to others considering a similar path.

Presented by:
·        Cathy Reeves, director, Dodge City Public Library
·        Jane Longmeyer, Public Relations manager, City of Dodge City
·        Greta Clark, professor, director of Multicultural Education, Dodge City Community College
Leaving Fort Ref: Frontiers of Embedded Librarianship
Tuesday, September 24, 2013 ♦ 1 pm Eastern / 10 am Pacific ♦ 90 min
Early Registration: http://www.webjunction.org/events/webjunction/Leaving_Fort_Ref_Frontiers_of_Embedded_Librarianship.html

At the innovative Douglas County (Colo.) Libraries, librarians don’t just wait for the questions to come to them. They leave the building and embed the public library<http://www.americanlibrariesmagazine.org/article/community-reference-making-libraries-indispensable-new-way> in the community. Through a series of projects and experiments, the Douglas County librarians have explored a new dimension of modern reference service, one that places their expertise at points of need to respond to the questions the public didn’t take to the library. By helping to define and answer questions in context, the embedded librarians add value to their community.

Presented by: Jamie LaRue, director, Coble Galston, business librarian and Amy Long, Parker library manager, Douglas County Libraries (CO)
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Marsha McDevitt-Stredney
Director, Marketing & Communications
274 E. 1st Avenue
Columbus, OH 43201
Tel: 614-644-6875
Fax: 614-466-3584
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