[OPLINLIST] FREE UXconnect webinar today at noon

[Cunningham, Flo]

Please excuse multiple postings.

NOTE: if you miss the live session, a recording will be posted on the UXConnect website within a few days. (Visit now and check out some of our previous presentations!)
http://uxconnect.wordpress.com/


All the best,

Flo

<~>~<~>~<~>~<~>~<~>~<~>~<~>~<~>~<~>~<~>~<~>~<~>
Flo Cunningham
Marketing Communications and Public Relations Specialist
School of Library and Information Science
Kent State University
330-672-0003
fcunning at kent.edu<mailto:fcunning at kent.edu>

www.kent.edu/slis<http://www.kent.edu/slis>
Facebook: https://www.facebook.com/ksuslis
Twitter: @KentStateSLIS<https://twitter.com/#%21/KentStateSLIS>

I have always imagined that Paradise will be a kind of library. -- Jorge Luis Borges

From: User Experience Design at Kent State University [mailto:UXD at LISTSERV.KENT.EDU] On Behalf Of ROBINS, DAVID
Sent: Monday, February 17, 2014 8:39 AM
To: UXD at LISTSERV.KENT.EDU
Subject: UXconnect webinar today at noon


H Everyone,



The UXconnect speaker series continues today at noon with a talk by Marianne Sweeny. You can attend via webex. The instructions to do so are here:



http://uxconnect.wordpress.com/instructions-to-join-the-live-talk/



Here are the details of Marianne's talk:


The Age of Customer Discovery: Crossing Silos to Deliver Success
by Marianne Sweeny
February 17, 2014 at noon EDT

Are you tired of projects that go off the rails and into Crazytown because you did not know something critical going in?  Do cross-discipline projects become more of a Hunger Game than the collaboration to deliver a cohesive experience? Then Soft System UX Discovery is for you. In this presentation, I will explore the issues that bog down UX projects: tools thinking vs. design thinking, system focus vs. user focus. Next, I will explore Soft System Methodology (SSM). SSM was developed by computer scientist Peter Checkland in 1960 to integrate human factors into software design. The last section of the presentation will focus on SSM for UX with application of core SSM principles to real-world UX design projects. Application of this flexible discovery model to projects of any size or nature will achieve a shared vision of success and project clarity at the outset of the project instead of as it develops.

About Marianne:
Marianne considers herself fortunate to be able to combine her passions for search and user experience as a Search Strategist at Portent, Inc. Springtime finds her teaching Introduction to Information Retrieval at the University of Washington iSchool. Her aspiration is to regain her Google Adwords certification.

Hope you can attend,
Dave
​
________________________________

David B. Robins, Ph.D.
Associate Professor
Kent State University
Information Architecture & Knowledge Management
P.O. Box 5190
310T Library
Kent, OH 44242-0001
Phone: 330.672.5852
Fax: 330.672.2118
drobins at kent.edu<mailto:drobins at kent.edu>
http://davidrobins.slis.kent.edu/




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