[OPLINLIST] HLHS Celebrates National Entrepreneurship Month

[Polly Reynolds]

Please share with your small business community!

Polly Reynolds (she/her/hers)
Head of Adult Services & Archives
Hudson Library & Historical Society
96 Library St.
Hudson, OH 44236
(330) 653-6658 x1054
________________________________


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VIRTUAL: <https://hudsonlibrary.us2.list-manage.com/track/click?u=9de0b91827b31e277d1eda9bc&id=b8da5faf67&e=1e84d43157> Branding that Means Business, Presented by Matt Johnson, PhD and Tess G. Misiaszek, PhD<https://hudsonlibrary.us2.list-manage.com/track/click?u=9de0b91827b31e277d1eda9bc&id=43b590d872&e=1e84d43157>
Wednesday, Nov. 2, 7 p.m.
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Johnson and Misiaszek guide entrepreneurs on how to craft, sustain and scale their brand to connect with consumers and tune out the noise from other competitors. In today’s fast-paced world of immediate gratification, it’s imperative for entrepreneurs to find opportunities that differentiate their product and allow customers the chance to fall in love with it. Using a unique approach that combines experience, industry best practices, psychology, sociology and anthropology, entrepreneurs will see how a well-crafted brand will not only serve their business but also connect people.
[https://mcusercontent.com/9de0b91827b31e277d1eda9bc/images/6c79d260-9169-d791-035f-d1d7eb18e416.png] <https://hudsonlibrary.us2.list-manage.com/track/click?u=9de0b91827b31e277d1eda9bc&id=d917879e2f&e=1e84d43157>
VIRTUAL: <https://hudsonlibrary.us2.list-manage.com/track/click?u=9de0b91827b31e277d1eda9bc&id=042d3933ed&e=1e84d43157> Sprinkles Cupcakes Founder Candace Nelson, Author of Sweet Success: A Simple Recipe to Turn Your Passion into Profit<https://hudsonlibrary.us2.list-manage.com/track/click?u=9de0b91827b31e277d1eda9bc&id=a19cacffe8&e=1e84d43157>
Wednesday, Nov. 9, 7 p.m.
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 Sweet Success details Candace’s journey to build her first company and reveals the mistakes, misses, and lessons she learned along the way. In a time of unprecedented disruption and innovation, people are rethinking career and professional purpose. It’s never been a better time to start a business. Sweet Success dispels the myth that entrepreneurship is reserved for an elite few and is a must-read for anyone with a passion needing a place to start or a push along the way.
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VIRTUAL: <https://hudsonlibrary.us2.list-manage.com/track/click?u=9de0b91827b31e277d1eda9bc&id=9db2d44def&e=1e84d43157> Pulitzer-Prize Winning Journalist, Gary Rivlin, Author of Saving Main Street: Small Business in the Time of COVID-19<https://hudsonlibrary.us2.list-manage.com/track/click?u=9de0b91827b31e277d1eda9bc&id=b64393add1&e=1e84d43157>
Wednesday, Nov. 16, 7 p.m.
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In Saving Main Street, Rivlin examines the ecosystem of small businesses and family-run shops; and how government policies, consumer trends, and big-box dominators have provided numerous pressure points since before the start of the COVID-19 pandemic. Rivlin follows a group of small business owners from the first days of the pandemic through the 18-month marker to follow the chaos, personal risks, financial risks and contradictory government guidelines that made operating their businesses that much harder. Publishers Weekly calls Saving Main Street “full of insight and shrewd reporting.”
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